Leading telco digital services provider PLDT Inc., together with its mobile arm Smart Communications, superpowered the star-studded launch of the brand-new Netflix original series “The Umbrella Academy.” Celebrities and fans enjoyed an immersive super room experience that allowed them to feel like the show’s seven superhero siblings.
As a unique way of introducing the series, PLDT-Smart Netflix insiders Eric Tai, Brent Manalo, and Aryanna Epperson joined forces with other celebrities to solve intense and interactive challenges in the especially themed escape rooms powered by PLDT Home Fibr and Smart LTE.
As a reward to these exhilarating challenges, they all unlocked the launch party at Shooting Gallery in Makati City, graced by subscribers, fans, and other celebrity guests including Erwan Heussaff, Richard Juan, Vince Velasco, Nicole Cordoves, Young JV, and Gino Quillamor. The whole event was streamed on Instagram Live via @pldthome and @livesmart.
Catch the highlights of the epic Seven Super Rooms experience on this video:
From comics to live action TV Series
Based on the comic book series created and written by Gerard Way, illustrated by Gabriel Bá, and published by Dark Horse Comics, the story of “The Umbrella Academy” starts in 1989, when 43 infants are inexplicably born to random, unconnected women who showed no signs of pregnancy the day before. Seven are adopted by a billionaire who creates “The Umbrella Academy” and prepares his “children” to save the world. Now, the six surviving members with conflicting personalities reunite upon the news of their father’s passing and must work together to solve a mystery surrounding his death, not to mention the imminent threat of a global apocalypse.
The show is produced by Universal Cable Productions for Netflix, with Steve Blackman serving as executive producer and showrunner, and additional EPs Jeff F. King, Mike Richardson, Keith Goldberg, Gerard Way, and Gabriel Bá.
Stream “The Umbrella Academy” on Netflix powered by PLDT Home and Smart
Stream “The Umbrella Academy” and all your favorite shows on Netflix conveniently with your PLDT Home Fibr account. Simply go to pldthome.com/Netflix and register using your myHomeID. Choose your preferred plan to start streaming. You can also enjoy Netflix and tons of entertainment with the TVolution Lite for only P99/month.
For a convenient way of enjoying Netflix on your smartphone, you may now also charge your monthly subscription to your Smart Postpaid bill. To do this, simply go to smart.com.ph/pages/Netflix and create a new account; choose the Netflix subscription that suits you; and select Smart as a payment option. You shall then have to enter your Smart Postpaid Number and the one-time PIN sent to your number, and click “Continue” to start watching.
Enjoy Netflix powered by PLDT Home Fibr and Smart LTE, the country’s fastest fixed and mobile networks, respectively, as cited by global internet testing leader Ookla® in its Q3-Q4 2018 report.
Catch the highlights of the epic launch of The Umbrella Academy by following the official Facebook pages of PLDT Home and Smart, and their accounts Twitter and Instagram (@PLDTHome) and (@LiveSmart).
Press release and photos from PLDT

Ederic Eder
Ederic is a Filipino communications worker in the telecom, media, and technology industry. He writes about K-dramas and Korean celebrities for Hallyudorama.
He used to be a social media manager for news at GMA Network, where he also headed YouScoop, GMA News and Public Affairs’ citizen journalism arm.
He was with Yahoo! Philippines for more than three years before returning to GMA Network, where he was also previously part of the News Research section.
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