Kris Aquino is PLDT-Smart’s newest brand ambassador

A new queen has joined the family.

The country’s leading residential digital services provider PLDT Home and fastest mobile LTE network Smart formally welcome Philippine entertainment’s much sought after celebrity mom, host, actress, jet-setter and social media darling, Ms. Kris Aquino.

The Queen of All Media joins the growing roster of celebrity brand ambassadors of the telco giants, PLDT and Smart, with a series of special editions of her famous video blogs that will take center stage in the partnership.

PLDT FVP and Head of Home Business Marco Borlongan shared that Kris Aquino will become a valuable addition to PLDT Home’s roster of celebrity ambassadors. “As we aggressively continue our efforts to reach and empower more Filipino families with our SmartHome suite of products and services, Kris Aquino’s endorsement will enable PLDT Home to reach unprecedented heights with her wide audience reach and online presence.”

On the other hand, Smart will enable “Digital Kris” as she navigates her lifestyle, businesses, social media and the fast-changing digital landscape powered by Smart’s LTE, named fastest by wireless research coverage firm OpenSignal.

According to Kris, PLDT’s integrated HOME technology is a perfect match for her own lifestyle, as she raises two digitally savvy sons and expands her personal brand into the realm of digital media. “I grew up when punishment was my allowance being reduced. Discipline now is no gadgets, and for my sons, slow internet is the ultimate ‘sacrifice.’ Nothing comes close to the joy of uninterrupted streaming for binge viewing, and for me downloading my subscriptions to my newspapers and magazines instantaneously. We love PLDT Home! And I cannot wait to share our family’s connected experiences with all of you.”

When it comes to allowing her followers an intimate look at her travels, live blogs, and online contents, Kris will rely on Smart.

“I edit some of my IG videos. Those organic ones get the most views because my followers know that I personally did it. I do all of this on my phone, using several apps, accessing my iTunes music library and I normally upload while in the car. I’m with Smart Infinity and I am super happy with how much LTE coverage from Smart has strengthened. I’m able to connect with my followers seamlessly. Smart LTE is reliable and I know in 2018 it can only continue to get stronger,” she shared.

Kris hosts and produces several online video series on her official Facebook page including Wear Kris for fashion tips, The Kris List for her personal list of new experiences and conversations with people, Heart to Heart with Kris for a glimpse into her daily activities and adventures, and Kris Travels for fans who want to virtually join her as she travels the world with her loved ones.

Kris is a perfect fit for PLDT Home’s world-class entertainment content and platforms including the game-changing all-in-one entertainment box—the Roku Powered™ TVolution which offers over 100 streaming channels including Cignal TV, Netflix, iflix, and YouTube. With powerful connection from PLDT Home Fibr, all these content options can be enjoyed on high-definition lag-free and without pixilation. Fibr subscribers, like Kris, can also now sign up for the country’s first-ever Whole Home WiFi service — the Philippines’ first personalized solution designed to connect the entire house to an all-in-one broadband and smart WiFi network.

“We’re honored to have Kris as part of the PLDT and Smart families. I am confident that, together, we can really empower and inspire more Filipino families to build the strongest connections at home through world-class internet and technology,” PLDT-Smart FVP and Head of Consumer Business for Market Development Oscar A. Reyes, Jr. added.

Kris joins an A-list roster of PLDT Home celebrity ambassadors including Miss Universe 2015 Pia Wurtzbach, Bb. Pilipinas Universe 2016 Maxine Medina, celebrity moms Camille Pratts and Bettina Carlos, celebrity family Isabel and John Prats and daughter Feather; and Smart’s celebrity ambassadors Maine Mendoza and Alden Richards, James Reid and Nadine Lustre, Vic Sotto, Maja Salvador, and Matteo Guidicelli.

Follow PLDT Home and Smart on Facebook, Instagram and Twitter for more updates.

Press release and photo from PLDT-Smart. The owner of this blog is a PLDT employee.

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